Another Huichica Festival has passed under the Sonoma sun. As always, it was an honor to be a part of and an absolute labor of love to curate the food program. Here are a few photos and some kind words from the press. See you next year!
Co-founder Eric D. Johnson (Fruit Bats, Shins) and Bunk Sandwiches’ Tommy Habetz
"Set in Sonoma on the grounds of historic Gundlach Bundschu, the two-day Huichica Festival feels like one of the best-kept secrets in festival land. Rushing from stage to stage is nonexistent; Gundlach’s cold Gewurztraminer doesn’t stop flowing (yet it won’t purge your wallet); the weather and food are infallibly great; the bands actually look like they’re having fun; and most festival tickets include complimentary tastings of multiple Gundlach wines.”
- SF Chronicle
Q Craft ribs with magical Vietnamese savory caramel sauce
"Your favorite indie rock wine festival is back! Grab some bottles of wine, set up your picnic blanket, and let the sounds and sun take over. The family-run (and music-loving) winery just announced the lineup today, a list that includes some solid selections from the indie-folk-psych continuum, and, per usual, amazing food and booze.”
- The Bold Italic
The Cairo Gang laying down the perfect soundtrack to a mid-afternoon Gewürztraminer buzz.
"When is the last time you attended a music festival with pairings of wine and sandwiches?"
- The Bay Bridged
The Bunk Muffeletta
Craftman & Wolves killing it with savory pop tarts and the infamous Rebel Within
“Taking place on a small winery in Sonoma, with only two stages and a carefully curated list of talent and local food, Huichica Music Festival is the festival for people who hate music festivals.”
- SF Weekly
Vetiver closing out Friday night
"There was a time, not so long ago, when music festivals were just about music. In those very dark ages, you could get a slice of cold pizza, a corn dog, and some flat Budweiser, but that was about it for food and booze. In the last few years, however, local events like Outside Lands and BottleRock have made gourmet food, beer and wine the stars (or at least the co-stars) of the show. This weekend’s HUICHICA MUSIC FESTIVAL at Gundlach Bundschu Winery in Sonoma keeps the trend going with food and drink from SF’s Salumeria and Craftsman and Wolves; the Wine Country’s Q Craft, Rancho Gordo, Smári Organics, Milk & Honey Ice Cream; and beverage pairings"
Andouille from Salumeria
Salumeria’s Grant Cotner escapes the grill to take in some music
"The annual Huichica Music Festival has announced its food lineup, which is pretty solid: locals Salumeria, Rancho Gordo, Q Craft BBQ, and Craftsman & Wolves will serve alongside Portland’s Bunk Sandwiches, while Deschutes Brewery, Happy Moose Juice, Taylor Maid Coffee, and host winery Gundlach Bundschu are on drink duty."
That’s a wrap!
Taking place on a small winery in Sonoma, with only two stages and a carefully curated list of talent and local food, Huichica Music Festival is the festival for people who hate music festivals.
It’s not a coincidence that people in punk bands are also into small wine producers that take risks and aren’t commercially minded.